La Croix - Rebrand
PERSONALÂ WORK
This rebranding strategy for La Croix Sparkling Water aims to bring the brand into the modern era by emphasizing purity, simplicity, and sustainability. By redesigning the logo, packaging, color palette, and messaging, La Croix can position itself as a refreshing and eco-conscious choice in the competitive beverage market while staying true to its core values. This clean and simplified approach will resonate with consumers seeking a healthier and more environmentally-friendly beverage option.
